The Next Generation Marketplaces

Gabriel Luna-Ostaseski is the Co-Founder and Chief Revenue Officer of Braintrust, the first user-controlled talent network, interviewed by futurist Trond Arne Undheim. 

In this conversation, they talk about  the results from building and investing in 1st, 2nd and 3rd generation marketplaces. Is blockchain overhyped? Emerging marketplaces with non-extractive externalities and truly sharing control and ownership. The path and possible end point(s) of decentralization in the next decade and beyond.

My takeaway is that next generation marketplaces that favor the users as opposed to corporations, are rare but increasingly important for the marketplace concept to survive. 

After listening to the episode, check out Braintrust as well as Gabriel Luna-Ostaseski’s online profile:

The show is hosted by Podbean and can be found at Additional context about the show, the topics, and our guests, including show notes and a full list of podcast players that syndicate the show can be found at Music: Electricity by Ian Post from the album Magnetism. 

For more about the host, including media coverage, books and more, see Trond Arne Undheim’s personal website ( as well as the Yegii Insights blog ( Undheim has published two books this year, Pandemic Aftermath and Disruption Games. To advertise or become a guest on the show, contact the podcast host here.

Thanks for listening. If you liked the show, subscribe at or in your preferred podcast player, and rate us with five stars. If you like this topic, you may enjoy other episodes of Futurized, such as episode 52 on The Future of Peer-to-Peer, episode 66 on Serendipity of Social Innovation, or episode 49 Living The Future of Work. Futurized—preparing YOU to deal with disruption.