The Serendipity of Social Innovation

Christian Busch, Director, NYU Global Economy Program, interviewed by Trond Arne Undheim, futurist and author. 

In this conversation, they talk about serendipity, the art and science of creating good luck, and how it is intimately related to future trends in social innovation. By learning to see the events, people or objects that come to us as opportunities for change and for adjusting course, we have the potential to achieve breakthroughs. 

The takeaway is that serendipity is more than chance and isn’t really magical at all. We can all experience serendipitous encounters, we just have to learn to look out for them, that is, unless we are attuned to such opportunities already. The real question is how to systematize it so that whole populations can benefit from the social innovations that typically ensure. For that, you might have to delve deeper into The Serendipity Mindset. 

After listening to the episode, check out The Serendipity Mindset as well as Christian Busch’s online presence:

The show is hosted by Podbean and can be found at Additional context about the show, the topics, and our guests, including show notes and a full list of podcast players that syndicate the show can be found at Music: Electricity by Ian Post from the album Magnetism. 

For more about the host, including media coverage, books and more, see Trond Arne Undheim’s personal website ( as well as the Yegii Insights blog ( Undheim has published two books this year, Pandemic Aftermath and Disruption Games. To advertise or become a guest on the show, contact the podcast host here. If you like the show, please subscribe and consider rating it five stars.